About ZT1 Prep
Your trusted guide to practical preparedness. We help everyday Americans build confidence through smart, simple emergency readiness—no fear-mongering, just what works.
Our Mission
We believe everyone should be prepared for life's unexpected moments—not out of fear, but from a place of confidence and common sense. Our goal is to help you take that first step from unprepared to ready.
That's what "Zero to One" means: going from nothing to something. Not building a bunker or stockpiling for the apocalypse, but having the basics covered so you can handle power outages, severe weather, unexpected evacuations, and everyday emergencies.
What We Cover
- Bug out bags — Mobile emergency kits for when you need to leave quickly
- Get home bags — Compact kits for getting home when the unexpected happens
- Water preparedness — Storage, purification, and portable filtration
- Emergency power — Backup power for grid-down situations
- Food storage — Building a practical emergency food supply
- Home emergency kits — What to have when sheltering in place
- Vehicle preparedness — Car kits for roadside emergencies and more
- Skills & planning — The knowledge that makes gear useful
Our Approach
We're not about fear-mongering or doomsday scenarios. We focus on practical, achievable preparedness for the emergencies that actually happen—storms, power outages, job loss, natural disasters, and unexpected disruptions to daily life.
Our content is:
- Practical — Focused on real-world scenarios, not fantasy
- Accessible — Budget-friendly options alongside premium picks
- Honest — We clearly disclose affiliate relationships and recommend only what we'd use ourselves
- Sustainable — Building preparedness that doesn't require constant spending
How We Make Money
ZT1 Prep is supported through affiliate partnerships. When you purchase products through our links, we may earn a commission at no extra cost to you. This keeps our content free and helps us continue creating helpful resources.
We only recommend products we believe provide real value. Our opinions are our own, and affiliate relationships never influence our ratings or recommendations. Learn more on our affiliate disclosure page.
Start Your Journey
New to preparedness? Start with our Getting Started Guide, which walks you through building practical readiness in achievable steps.
Ready to build a bug out bag? Our Bug Out Bag Guide covers everything you need to know.
Have questions? Get in touch—we'd love to hear from you.
ZT1 Prep — Everyday readiness, from zero to one.